The average American consumes about 15 pounds of seafood each year. How do we choose which seafood to buy? Do the abundant seafood labels — U.S.-caught, dolphin safe, MSC-certified, red, yellow, green, farm-raised, wild-caught, etc. — affect our choices? Does information about sustainability make a difference in our grocery store purchases? (NOAA Fisheries). Go here to read more of the NOAA Fisheries article, and here to read the study published in the journal of Environmental and Resource Economics.